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Toyota is a Japanese car manufacturer that was founded in 1937 by Kiichiro Toyoda. Since that time the company has grown massively, becoming the 10th largest company in the world (based on revenue). Part of the reason the company could achieve this is because of its subsidiaries, which includes Lexus, Daihatsu and Hino Motors. Additionally, the success of Toyota’s Prius model has helped establish them as a huge name in the electric/hybrid car industry.

It took until 1982 for the company to receive its first Japanese Quality Control Award, and not long after began participating in motorsports. Around ten years later the company began expanding their production from predominantly compact cars to SUVs and larger vehicles. This included the T100 and the Camry Solara, which was a sports edition of the Camry. In the early 2000s, Toyota established its entry into Formula One racing, joining up with both Peugeot and Citroen. This proved to be a smart business move as Toyota began producing vehicles in France just one year later.

In 2021, Toyota stepped up its involvement in electric vehicle technology, as it entered a joint partnership with Isuzu and its subsidiary Hino. The partnership was a joint venture to produce trucks that are electric and which use fuel cells. The company also announced that it would buy Lyft’s self-driving technology in a bid to improve their own vehicle production as part of its Woven Planet automation division.

As a company that was eager to keep up with smart technology in vehicles, as the big brand names continuously break new ground with cutting-edge features, Toyota invested a huge sum of money into Uber’s driverless cars. The company aims to incorporate this technology into its own vehicles too. 

Toyota’s range today includes a variety of vehicles that operate on both petrol/diesel and hybrid systems. It includes popular models such as the Aygo, Yaris and Corolla, with the latter two models available as hybrids. At Vavoom, we offer deals on a range of Toyota models which includes hybrid models, such as the Prius, Camry and Highlander. From SUVs to compact cars, we can offer deals on a range of models which are suitable for all aspects of life. Whether you’re looking for a Toyota for city driving or a larger vehicle to accommodate the family, we’ve got you covered.

Our latest deals will be shown on our website, so keep an eye out for hot deals. If you have any questions about the models we offer or our lease deals, please contact us on 0344 264 4177 or email us at We’re based in Cheadle, which allows us to service the local areas of Manchester, Liverpool and Chester, and cities nationwide such as London, Leeds and Norwich.